Just Eat launched in August 2001 in Kolding, Denmark, with 15 employees. Jesper Buch was one of its co-founders.
In 2005 Bo Bendtsen bought out the founders and early investors, except Buch, and moved the company to the UK. In 2006 the company hired the Welsh executive David Buttress as CEO.
Venture money followed. Index Ventures and Venrex put in GBP10.5 million in 2009, Greylock and Redpoint GBP30 million in 2011, and Vitruvian led GBP40 million in April 2012. Just Eat listed in London on 3 April 2014.
The merger with Takeaway.com, announced in July 2019 at about GBP9 billion, completed in February 2020. The company later left several markets, and its Danish operations stopped in March 2026.