Jackson Aw graduated from a polytechnic in Singapore. In 2012 he founded Mighty Jaxx and launched it at Singapore Comic Con with a figure called Hell Lotus.
The early years were lean. The company had to build its manufacturing network and win trust from licensors. In 2015 Mighty Jaxx got its licensing break with Warner Bros. and DC, which led to work on figures for global franchises.
Funding followed from 2019. A pre-Series A of S$2.15 million came in 2019 and S$3.2 million in April 2020. In August 2021 a $10 million round was led by Tencent. EY named Aw Entrepreneur of the Year 2021 for Consumer and Lifestyle Products.
In March 2022 East Ventures led a $20 million Series A+, with Mirana Ventures, Easternwind, Pan Solar and Teja Ventures. Total funding reached $34.8 million at a valuation above $200 million. Mighty Jaxx now has offices in London and Los Angeles.