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The people who built India’s companies · November 2026

Quick commerce / grocery delivery

Zepto

After KiranaKart's reliance on local kirana stores produced inconsistent delivery, the founders switched to owning dark stores and delivery, promising groceries in about ten minutes.

In the middle of the 2020 lockdown, two teenagers sat behind a WhatsApp group and tried to deliver groceries to their neighbours. Aadit Palicha has said they were 17. Neither had finished a university term. Both had been admitted to Stanford.

Palicha grew up in Mumbai, fascinated by technology, and at 17 he had already built GoPool, a student carpool app in Dubai that never scaled. Kaivalya Vohra spent most of his childhood in Dubai, where he was deputy head boy at Dubai College, and was admitted to Stanford for computer science. Both attended orientation online, then came home within months. Vohra's parents have been described as among the earliest to believe in the idea.

The valuation went from $2.5 million to $7 billion in under five years.

The first company, KiranaKart, was built around neighbourhood kirana stores. It sounded smart and it failed. Delivery times were inconsistent, quality was unpredictable, and the founders could not fix what they did not own. After about ten months they shut it down.

What they did next was less glamorous and much harder. They took over the warehouses and the delivery themselves. The investor Contrary, which backed them in early 2021 with $730,000, had reportedly been willing to fund them only if they dropped out of Stanford. Y Combinator followed. In July 2021 they relaunched as Zepto, and by October it had a $60 million Series A. The valuation went from $2.5 million to $7 billion in under five years.

Speed had a price. Anand Mahindra called quick-commerce delivery inhuman for the people doing it in 2022. Funding froze in 2023 when Silicon Valley Bank collapsed and trapped operating cash. Aadit has acknowledged early hiring mistakes. From 2024, regulators and users questioned dark patterns and drip pricing, and in April and May 2026 both founders were summoned by the Enforcement Directorate over foreign exchange matters tied to their foreign investors, a fact disclosed in the IPO filing.

The company moved its headquarters from Mumbai to Bengaluru in 2024. It reported revenue of ₹22,624 crore for FY26, nearly double the year before, but losses of ₹5,905 crore. The IPO planned for July 2026 has been held off while it seeks about ₹1,000 crore in a pre-IPO round at a lower $4.5 billion valuation. The founders hold roughly 19.6 percent between them.

The founders learned the hard way that the first idea is rarely the one that survives. They discarded a model that used other people's shops and took on the weight of running everything themselves. Growth that fast can look like proof. Zepto's story is still a bet on whether it is.

The Chronology year by year

  1. 2020
    • KiranaKart started in Mumbai during lockdown
  2. 2021
    • rebrand to Zepto, YC accelerator, Series A
  3. 2022
    • cafe food delivery launched
  4. 2023
    • Bloom farmer platform
    • unicorn
  5. 2024
    • paid membership launched (4M+ subscribers by Apr 2024)
    • HQ moves to Bengaluru
  6. 2025
    • confidential DRHP pre-filing
  7. 2026
    • updated DRHP, IPO deferred

The Money Trail how it was funded

  1. Jan 2021 Pre-seed $730K at $2.5M valuation (Contrary)
  2. Oct 2021 Series A $60M at $225M
  3. Dec 2021 Series C $100M at $570M
  4. May 2022 Series D $200M at $900M
  5. Aug 2023 Series E $200M at $1.4B (unicorn)
  6. Jun 2024 Series F $665M at $3.6B
  7. Aug 2024 $340M at $5B
  8. Oct 2025 $450M at $7B
  9. Jul 2026 plan: ~₹1,000 Cr pre-IPO round at ~$4.5B valuation (reported)

Principal backers: Contrary, Y Combinator, Nexus Venture Partners, Glade Brook Capital, StepStone Group, Goodwater Capital, General Catalyst, CalPERS, Lightspeed

The Close Calls what nearly broke it

  • 2020-21: KiranaKart's kirana-store model gave poor delivery control and was shut after about ten months. 2022-23: funding downturn and operating funds frozen after Silicon Valley Bank collapse. 2022: Anand Mahindra called quick-commerce delivery 'inhuman' to workers
  • 2024 onward: criticism over dark patterns and drip pricing. Apr-May 2026: both founders questioned by the ED over FEMA matters. Oct 2026: Bengaluru civic fine and Uttar Pradesh suspension of four dark-store licences.

In Their Own Words from the record

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