John S. Levy founded Sportscope Television Network in 1994, with Clairvest Group as majority shareholder. The channel launched in 1997 as Headline Sports and was later renamed The Score. The company went public in 2000 as Headline Media Group.
In 2012 Rogers bought the television channel. Levy kept the website and mobile apps, spun out as theScore Inc. His son Benjie Levy was president and chief operating officer.
In 2019 theScore signed a market-access agreement with Penn National Gaming and launched theScore Bet. The company moved to the TSX in 2020. In October 2021 Penn agreed to buy it for about $2 billion.
Penn shut theScore Bet in the US in June 2022 and kept the Ontario operation. John Levy left in February 2024, and Benjie Levy stepped down in April.