Trevor Johnston is a co-founder of Jane.app, the practice management software for health and wellness clinics based in North Vancouver. He built the first version of it. He is also a co-founder of the design company Thought Shop Creative.
Jane began with a complaint. Alison Taylor opened Canopy Integrated Health in 2011 and disliked her clinic's booking system. Her designer, Johnston, offered to build a better one.
In 2012 the tool was licensed to other clinics. It spread by word of mouth among physiotherapists. The founders picked the name Jane because competitors' names felt generic.
The company took an early C$2m loan from CIBC Innovation Banking and was otherwise bootstrapped. By 2021 it had about 50,000 clients and 217 staff.