Meti Basiri is co-founder and CEO of ApplyBoard. He was born in Iran and came to Canada to study, after his eldest brother Martin. He enrolled at Conestoga College.
With Martin and Massi Basiri he founded ApplyBoard in 2015. The company moved into the University of Waterloo's Velocity Garage. It built one platform where international students could apply to many schools.
Growth was fast. In 2019 it had about 170 staff and launched ApplyProof. In 2020 it expanded to the UK. By June 2021 it had about 1,000 staff and a $3.2bn valuation, after raising about $475m.
In 2022 the company faced criticism over how it supervised recruitment agents, and Basiri defended its standards. It cut 6% of staff in November 2022. Its valuation fell about 74% by 2024, and in 2025 it cut more than 150 jobs.