Sean Geoghegan is a co-founder of Sendle, the parcel delivery company founded in Sydney in 2014 with James Moody and Craig Davis. It went straight at Australia Post's pricing with cheap, simple pickup for small businesses, and integrations with eBay, Shopify and Xero.
In 2015 Australia Post filed a trademark dispute against Sendle's slogan, Post without the office. IP Australia ruled for Sendle in 2017. Sendle won a Telstra NSW Business Award in 2016 and signed a deal with DHL eCommerce in 2017.
It launched in the United States in 2019 and Canada in 2022. In 2025 it merged into FAST Group. Funding froze in December 2025.
Bookings were halted in January 2026. Sendle went into creditors' voluntary liquidation on 25 February 2026, and McKenna Worldwide bought the brand in July 2026. The company had raised about A$100 million.